novi glamping
Our aim with Novi Glamping was to craft a complete luxury brand experience—developing the brand identity, visual standards, website, custom illustrations, and a bespoke typeface. Rooted in sustainability and serenity, Novi Glamping offers off-grid retreats designed for the modern traveler seeking both sophistication and a deep connection to nature. Every design element reflects the brand’s ethos: calm, refined, and environmentally impactful—positioning Novi Glamping at the intersection of luxury hospitality and ecological stewardship.
Visual Identity Rooted in Nature
The Novi Glamping logo and custom illustrations were designed to embody the brand’s ethos of sophistication, serenity, and sustainability. The minimalist logo mark draws inspiration from mountain peaks and canvas forms, capturing both structure and stillness. A suite of hand-drawn illustrations—depicting each tent type—adds warmth and character, reinforcing the brand’s connection to nature and its thoughtful, design-forward approach to luxury hospitality.
Custom Typography
The bespoke typeface we designed for Novi Glamping reflects the brand’s modern elegance and minimalist sensibility. The clean, architectural letterforms strike a balance between modernity and restraint—ideal for a hospitality brand rooted in nature and design. Used across print and digital touchpoints, the typeface reinforces the serene, contemporary identity that defines the Novi Glamping experience.
Digital Experience
The Novi Glamping website was designed to reflect the brand’s serene, off-grid luxury ethos. Clean layouts, immersive imagery, and intuitive navigation guide visitors through the story, amenities, and environmental mission behind each glamping stay. Built with both functionality and refinement in mind, the site offers a seamless user experience that mirrors the calm, design-forward hospitality Novi Glamping provides.
Services
Branding Identity, Web Design, Illustration
visit
noviglamping.com
Client
Romain Pison
industry
Hospitality
Year
2024